Once you’ve mastered taking the perfect square picture, picking just the right filter, and adjusting the warmth and saturation of a photo on Instagram, it’s time to figure out who’s going to see your masterpiece. Engagement and visibility is everything in social media marketing, so Social Media Examiner made a list of some tips to generate more engagement and increase your content’s visibility.
Make sure to use relevant hashtags on all of your posts, and the more you use, the more people are likely to see your post. And don’t forget to keep an eye open for any popular hashtags that you could use to drive more traffic to your page.
Talk About It
Don’t forget that above all, Instagram is a social media platform, so it’s important to be social. Comment and like other page’s posts, and reply to comments from fans on your page, and don’t be afraid to visit your target demographics’ pages and leave comments too.
Have a Contest
Launching a contest on your Instagram page is a fun and easy way to get people liking, sharing, and commenting on your photos. It also gets people excited and talking about your brand.
Get the Word Out
It’s important to make sure fans of your brand know you have an Instagram. Promote your username on other social media platforms and link to your page from your website.
Link Your Accounts
One of the biggest draws of Instagram is the visual content; so don’t let it go to waste. Link your Instagram page with your Facebook and Twitter pages so you can share your photos and videos with fans on all different platforms.
Instagram is one of the most popular social media platforms in use, and it provides a unique opportunity to convey your brand visually. Use these tips to grow your audience, increase your engagement, and help your brand.