Meet Sircle’s Newest Content Creator, Kourtney!

Here at Sircle we love to improve our team by expanding and bringing on new talent! We recently sat down with our newest hire, Kourtney Mack to learn a bit more about her. While interviewing, her drive, creativity, and positive spirit really stood out and we knew right away that she would be the perfect addition to the squad. Without further ado, let’s meet her!

Full Name: Kourtney Mack

Current Position at Sircle: Content Creator

Winter or Summer?: Can’t beat summer, especially in NYC.

What was your journey to finding Sircle Media?: I was working as a studio product photographer in e-commerce for about three and a half years and I was looking to branch out and grow in my career. I knew that I would love to incorporate more food and people into the product work that I was doing. When researching Sircle Media, I saw that they worked with a lot of food and beverage companies which was exactly what I was hoping for! Everything seemed to align after talking with Adam and Sara. I am very happy to be on such a creative team and look forward to the work that I get to create.

What has been your impression of Sircle so far?: My first impression of Sircle is that it is a very fast-paced, well-oiled machine. Some other words are: smart, down-to-earth, scrappy, kind and motivating.

What can you say about your co-workers?: Everyone is very close-knit and it truly feels like a family and/or genuine friends that I get to work with.

What can you say about Adam?: Adam is very inspiring and passionate, thoughtful and considerate. I love the company culture that he has created at Sircle Media. It’s been a joy so far.

What are you most looking forward to at Sircle?: I look forward to really honing different styles as a photographer and becoming more confident in my role.

How do you think Sircle Media stands out from other agencies?: Sircle Media gets right down to business. Once we sign a client, we make it our mission to service them and their needs right away and we look to produce solid results as quickly as possible.

What is your favorite activity/thing to do outside of work?: When it comes down to it, I really love connecting with people which can take on many forms. I love activities such as going out to eat at a new restaurant, board game nights, and book clubs, just to name a few. One hobby that I have is salsa dancing and have been taking lessons recently. I love trying to get better at something just for the sake of improvement.

Kourtney sure does bring great energy to our team and we look forward to watching her career blossom at the agency. Keep an eye out for some of her excellent work!

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Welcome to the Sircle Squad, Wyatt!

Recently, we sat down to get to know one of our newest hires, Wyatt Davis! We were connected with Wyatt through another Sircle Media employee and immediately saw a perfect fit. We know that her creativity, drive, and positivity will be a huge contributor to our future success! Without further ado, let’s meet her!

Full Name/Nickname: Wyatt Davis. Some people call me “Wy” or “Wyty”!

Current Position: Social Media Manager

Beach or Mountains?: This is SO tough, I love a balance of both but I’d probably have to say the beach.

What was your journey to finding Sircle Media?: It’s a funny story actually. I was job hunting after working in Paid Social for 3 years and had worked with Lexi Levy (a current Sircle employee) on an account and we stayed in touch. She mentioned Sircle and talked about how much she loves it, and I personally don’t know anyone who even likes their job, so I knew she was on to something. After my first interview, I was sold.

What was your reason for choosing a Social agency?: The main reason I wanted to come to a company like Sircle was to do something more creative within the social media realm after being in paid social for 3 years and having a brief stint on our creative team there. Working with Lexi in the past was a huge help!

What has been your impression of Sircle so far?: Scrappy, creative, smart, innovative, fast-acting, driven, organized, and caring are the words that come to mind.

What can you tell us about Adam?: He’s a big part of the reason that I chose to work at Sircle. He’s incredibly intelligent and cares so much about the company and his employees which means a lot to me. He’s fostered a great community with the team and our clients.

What can you tell us about your team?: Beyond cool and friendly. I’m 4 weeks into the job and I couldn’t feel more welcomed. Everyone is really diverse but comes together in a great way.

How do you think Sircle Media stands out from other agencies?: In so many ways. There’s consistent support, you’re not worked to the bone, morale is high, company culture is great, the content we create is beautiful and professional and done by a small team. Adam is our main salesperson, and we’re able to be picky about who our clients are.

What is your favorite activity to do outside of work?: I would have to say it is finding new restaurants. I’m a huge foodie and living in NYC is a foodie’s dream. I also love seeing live music and bingeing true crime shows.

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Happy 5 Year Anniversary, Jenna!

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This week, our senior photographer Jenna Ruocco celebrates her 5 year anniversary with Sircle Media. This is an important milestone, especially for someone working at their first job straight out of college. We sat down with her to ask some questions and get her POV after a half-decade working full-time on the squad. Enjoy.

How did your journey with Sircle Media begin?

My journey here began back in December 2013, as an intern during my senior year of college. CRAZY!!! Two of my sorority sisters worked for Sircle and they had asked if I wanted to start an internship. I said yes with no hesitation and started as a remote intern. Adam later asked if I wanted to continue interning post-grad, and of course, I said yes as I truly loved what I was doing and wanted to continue to be a part of it!  I continued to intern for a few months in the office, then started working part-time for a short stint and eventually moved up to full-time on January 5th, 2015. The rest is history!

What have been some of your biggest milestones while working at Sircle?

In college, I was a dual concentration in Graphic Design and Photography.  Early on though, there wasn’t much need for a photographer at Sircle because it was much more about graphics. As a result, I began here as a Graphic Design intern and never really touched a camera. So I would say my biggest milestone, was when we moved to more reliance on taking photos and I became the first photographer for the agency. Fast forward and now we have developed a department that is one of the agency’s biggest strengths. We have grown tremendously since our early days when I used to shoot simple product shots at my desk or around NYC. Nowadays, we have a full studio, on-site photoshoots, and three more photographers working alongside me. Working my way up from intern, to part-time, to full-time and now finally to Senior Photographer, has been a series of great milestones for me.

How have you seen your skills progress over your time here?

Coming in, I was very much an abstract/film photo photographer, but at Sircle, it is mostly product photography, food/spirit photography and model/lifestyle photography. Product photography is very different than anything I had done in college or even in my free time. I had to jump right in and learn quickly and I am constantly evolving and adapting to the needs of the many clients Sircle services. We are always shooting something new so it keeps things very interesting! 

How has the company changed for the better in your 5 years?

Sircle has grown tremendously since I first started back in 2013. What was just 5 employees back then, has ballooned to 19, across multiple departments and our client list is ever-growing! I have seen quite a bit of change over the years. From coworkers to clients, to office space AND I have to say that where we are right now, is the best and strongest Sircle has ever been. I am proud to be a part of it and pumped about all that is on the horizon.

What is the biggest lesson you have learned from working with Adam?

It’s hard to narrow down the biggest lesson as I am always learning from him. This may sound cliche, but I would say Adam has taught me how to be the best employee/coworker I can be. He is always guiding us and making sure we are always putting forth our best selves with our coworkers and with our clients. We are truly a family here at Sircle and that is made possible through the foundation Adam has built and the values he instills in us each and every day.

What has been your favorite product or client to work with and why?

I would say Michter’s Whiskey has been my favorite client for sure. It’s the account I have worked on the longest and was one of the first spirit brands I’ve ever photographed. I have developed a very strong relationship with them over the years and I have even been down to Kentucky to shoot at their distillery, which was awesome. They are an amazing brand and I love helping them tell their story.

What do you look forward to in the future at Sircle Media?

There are SO many things I am looking forward to. Mainly, our ever-growing team and new coworkers I get to crush life with every day. I am excited to continue to meet and shoot for new clients and products and further develop my skills. This year I am focused on expanding my management skills and growing my department, so that should be a rewarding challenge.

I’m excited to watch this company continue to grow and to know that am such an integral part of that progress. I’m so grateful to be a part of an amazing team and company!

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Sircle Squad Intern: Claire

Name: Claire Anzalone

Hometown: I hail from the land of Austin, Texas.

University and Major: I attended Austin Community College to major in 2D animation!

Year: I graduated in spring 2019.

Favorite Movie/Book: My Favorite Movie is currently Spider-Man: Into the Spider-Verse. I love the combination of 3D and 2D animation in this movie, and the uniqueness it creates.

Beach or Forest?: I would choose the Forest. I love the scenery and all the different animals that you can find!

Why Sircle Media?: I chose Sircle Media because I thought it would be great experience to learn how motion graphics are done for social media.

What is one social media skill or topic you’ve been working on during your internship?: Creating entertaining and informing videos for Instagram posts.

What is one skill or topic you hope to learn more about?: I’d love to learn more about effects on After Effects, and the possibilities they offer.

Favorite client to work on?: Currently, my favorite client to work on is Rethink. I love drawing and coloring their characters and animating their products.

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Sircle Squad Intern: D-Jai

Name: D-Jai Kosiyabong

Hometown: Bangkok, Thailand.

University and Major: Pratt Institute, Majoring in Photography with a double minor in Psychology and Art History.

Year: Senior

Favorite Move/Book?: 1Q84 by Haruki Murakami

Beach or Forest?: Definitely forest!

Why Sircle Media?: I just love the way Sircle creates such innovative and compelling content. I also really like our work environment and how everyone is super communicative and how we are given solid feedback about our work. I was really surprised how much trust they put in the interns and how on my first day I was able to shoot with them. The amazing environment and amount of trust are really what makes Sircle such a good place to work!

What is one social media skill or topic you’ve been working on during your internship?: I’ve been working on honing my skills when it comes to retouching and how to edit packaging in a certain way. Jenna and Ticha have really given me such good feedback and have taught me tips and tricks in order to save time and make the end result great.

What is one skill or topic you hope to learn more about?: I am hoping to learn more about how to talk and communicate with clients!

Favorite client to work on?: There are so many! But right now, it would have to be Terra Origin!

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Sircle Squad Intern: Cameron

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Name: Cameron Scotland

Hometown: Brooklyn

University and Major: CUNY New York City College of Technology / Communication Design

Year: Third Year Student

Most Likely To?: Most likely to laugh at a bad joke

Why Sircle Media?: I wanted hands-on work experience and an opportunity to build my portfolio, and Sircle Media looked perfect for that. So far I have done quite a bit of work and seeing it go live on a client’s social network has felt very rewarding!

What is one social media skill or topic you’ve been working on during your internship?: Creating templates for my work when I have the opportunity to is something I’ve been doing; It’s helped guide me, and also allow me to work more efficiently all while keeping client’s content cohesive

What is one skill or topic you hope to learn more about?: One skill/topic I want to learn more about is rebranding

Favorite client to work on?: TravelStore has been my favorite client to work on, I’ve been doing a lot of graphics for them!

 

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A Day of Giving Back at Holy Apostles Soup Kitchen

At Sircle, we feel that it is very important to take a moment and provide help to those less fortunate. To that end, the Sircle Squad recently spent an afternoon at the Holy Apostles Soup Kitchen for an extremely rewarding volunteer event.

This is New York’s largest food program (and the 2nd largest in the nation) with the mission to feed the hungry, comfort the afflicted, seek justice for the homeless, and provide a sense of hope and opportunity to those in need. Holy Apostles serves a free lunch 5 days per week, Monday-Friday from 10:30AM-12:30PM and we joined in to lend a hand at one of those lunches last Friday.

Before getting started, the staff gave us an informational orientation to learn a bit more about who we would be serving as well as the very impressive history of this amazing program. Afterward, the team hopped into a “soup soul train” to show off our best moves and get our bodies moving and ready for the day. We won’t share the videos here, but we can confirm it was a lot of fun.

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We were reminded during orientation that those coming through the doors for lunch are our guests, and we are their accommodating hosts. The people in attendance are just like the rest of us and are only there because some circumstances in their life put them in a tough spot. They spend most of their days stressed, on the move and feeling uncertain and our objective was to deliver a warm meal and experience to make their day a little more enjoyable.

Each squad member was then assigned to a position in either the kitchen or dining area to help cook and serve the meal for that day. We suited up in our aprons, gloves, and hairnets and got to work. Throughout the day we exchanged smiles, laughs, and even made a few new friends in the process.sircle media action shot 3

 

In New York City there are 61,000+ homeless people, many of whom don’t have access to adequate nutrition. We spend a lot of our time working with better for you CPG and beverage brands and it is easy to lose site of the fact that many people dont have any idea when their next meal will be, let alone how to get one that is good for you. Throughout the day we were reminded that homelessness and food insecurity can happen to anyone, anywhere, even us.

Dedicating our afternoon to give back at Holy Apostles Soup Kitchen was extremely eye-opening and rewarding. As an agency based in Manhattan, we strongly believe in giving back to our local community. Service reminds us of our company values of compassion and humility and we were all humbled by the experience. Lending a hand also shows us that although we live in a crazy world, one can always take action to make a difference in the lives of others. Even if it is just serving one meal, it means more to some than others.

As Sircle Media, we will always see the value in pausing, rolling up our sleeves, gaining perspective, and being grateful for all of the amazing things and people who surround us. We encourage anyone who can, to do the same.

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Sircle Squad Intern: Morgan

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Full name: Morgan Forrest

Hometown: Marlton, NJ

University and Major: University of Delaware – Marketing major with a double minor in Advertising and Professional Selling

Year: Junior

Why Sircle Media?: Interning at Sircle Media has given me the unique opportunity to utilize my passion for social media in a real world environment. Capturing the voice of the brand and allowing them to tell their story and showcase their personality through social media is unlike anything I have done before. In my few months here so far, I have gained more valuable knowledge and experience in the field of social media marketing than I thought possible and I am so grateful to have this learning experience.

What do you look forward to during your internship?: Getting to work alongside my Social Media Manager, Lexi. She has so much knowledge and experience to share with me and I love having the opportunity to learn new things in the world of social media every single day!

What is one topic/skill that you’ve improved on so far during your internship?: During my internship I’ve had the opportunity to learn more about influencer marketing and the thought process that goes into selecting appropriate influencers for each individual brand. This is my first experience working with influencers and I’ve gained valuable hands on knowledge and experience that can be applied to my daily intern activities.

Most Likely To?: be online shopping

Favorite Move/Book?: Sweet Home Alabama

Appetizer or Dessert?: Dessert

Beach or Forest?: Beach

Favorite Client to Work On?: Real Food From The Ground Up

 

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Happy 3 Year Anniversary, Ticha!

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Recently, we celebrated the 3 year anniversary of Sircle Squad member and talented Photographer, Ticha Vichitlakakran. We wanted to ask Ticha a few questions to reflect on her time here at Sircle Media and find out what she’s learned along the way.

How did your journey at Sircle Media start? 

My major required me to have at least one internship and so during my senior year, I applied and got it! I was inexperienced and I had absolutely no idea what it would all entail or if I would be any good. I remember my first day very clearly in my head. I met Jenna for the first time and she had this amazing new tattoo and I just remembered feeling so welcomed by the whole team. That first day, Jenna had me standing on top of a table!

What do you remember as the best day at work? 

This is a tough one – being here for so long I can’t pinpoint a specific day but I can say that the days when the office is calm, Carlos is playing some tunes, and everyone is chatting all together (while working of course!) those days are the best! BUT if I had to choose ONE day… it has got to be my birthday 2 years ago when I had a MASSIVE pizza party.

What about the most difficult? What did you learn from that experience? 

One of the most difficult days in office was when I was working on a client that was not the easiest. Every call ended terribly and everyone seemed to be at a loss. The whole experience was tough but one of the most important things I took from it was that this/it is a team effort and when you need help – ask!

How do you think you’ve evolved throughout your three years on the Sircle Squad? 

Honestly, the Ticha from last year even is unrecognizable. Meaning I have progressed and grown so much, it is crazy.  I would not be the photographer I am today without having been here. From day 1 I was thrown right into it and every day since I have learned something new. In this kind of work, evolving is a must. Everything is constantly changing and faster than ever. You just have to keep up.

What is your favorite part about working at Sircle Media? 

My favorite part of working at Sircle Media is that since being here for such a long period of time – I have kind of grown with the company. I am grateful for this company and the team behind it. I’ve seen it grow tremendously through the last 3 years alone and I am proud to say that I have been a part of it.

What are you looking forward to in years to come?

I’m looking forward to seeing more progress and growth. As I said, I learn something new every day.

Thank you, Ticha for all of your hard work and for bringing such positive energy to the team! You’re a true SircleSquad member and we truly appreciate all that you do!

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Sircle Squad Intern: Eve Serfaty

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Hi! My name is Eve Serfaty and I am a rising senior at the University of Maryland studying Communications. Today sadly marks my last day as a summer intern here at Sircle Media. Interning this summer has truly opened up my eyes to the many different aspects of the social media world. Prior to this internship, I never realized how important social media was, to be honest. It has become an essential component for every brand and it involves quite a bit of work. I am grateful that I received the opportunity of being an intern here as a Social Media Manager and have learned a ton.

My supervisor, Lexi Levy, has been a great mentor to me and assigns me daily tasks that are not only challenging and rewarding but also quite enjoyable. I had the opportunity to assist her with a few cool, healthy CPG clients: Real Food From The Ground Up, RETHINK, and Bare Bones Broth. Some of my daily tasks included: building out influencer and brand collaborations, creating captions to accompany photos, videos and graphics, crafting tweets, joining in on client calls, and engaging with Instagram and Facebook communities.

Each Social Media Manager listens closely to their clients’ needs and gets a feel for their vision and end goals for the brand. Every brand has its own unique style and the Social Media Managers do an outstanding job of bringing their client’s personalities and ideas to life. The President, Adam Brown, has been a wonderful mentor and his warm and approachable personality has created an amazing environment. I look forward to keeping in touch with the Sircle Media Team and further expanding my knowledge in this field.

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